Where Good Ideas Go To Die

Via Conor Friedersdorf, a detail from Mark Bowden's article on the NYT's management:

[Former C.F.O. Diane Baker's] biggest disappointment came when she crafted a potentially lucrative partnership with Amazon.com, already the biggest bookseller on the Internet. The Times would link all the titles reviewed in the paper’s prestigious Sunday Book Review section, ordinarily a money drain, to the online bookseller and receive a percentage on every book sold. “We could have made the Book Review into a big source of revenue,” she recalls. ... “You know what they said?,” Baker recalls. “They said, We can’t do it, because Barnes & Noble is a big advertiser.”

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