{"article":{"__typename":"BlogArticle","id":"BlogArticle:183266","categories":[],"content":[{"__typename":"ArticleParagraphContent","subtype":null,"idAttr":"","innerHtml":"by Patrick Appel"},{"__typename":"ArticleParagraphContent","subtype":null,"idAttr":"","innerHtml":"Seth Godin reflects on it:"},{"__typename":"ArticleLegacyHtml","tagName":"BLOCKQUOTE","idAttr":"","className":"","style":"","innerHtml":"

We pay the fear tax every time we spend time or money seeking reassurance. We pay it twice when the act of seeking that reassurance actually makes us more anxious, not less.

"},{"__typename":"ArticleParagraphContent","subtype":null,"idAttr":"","innerHtml":"(Hat tip: Schneier)"}],"editorialProject":null,"primaryCategory":{"__typename":"Channel","displayName":"Daily Dish","url":"https://www.theatlantic.com/daily-dish/","slug":"daily-dish"},"reviews":[],"embeds":[],"authors":[{"id":"Author:2563","displayName":"The Daily Dish","url":"https://www.theatlantic.com/author/daily-dish/","biography":{"default":"2006-2011 archives for The Daily Dish, featuring Andrew Sullivan","__typename":"Biography"},"__typename":"Author","slug":"daily-dish","socialMedia":[]}],"preview":null,"layout":"standard","secondaryByline":"","dek":"\n\n","url":"https://www.theatlantic.com/daily-dish/archive/2010/08/the-fear-tax/183266/","title":"The Fear Tax","seoTitle":"The Fear Tax","dateModified":"2013-07-18T20:47:52Z","datePublished":"2010-08-23T07:08:00Z","hasMeter":true,"primaryChannel":{"displayName":"Daily Dish","__typename":"Channel","slug":"daily-dish"},"shareImage1x1":null,"shareImage16x9":null,"shareImage4x3":null,"shareImageDefault":null,"shareImageSquareDefault":null,"shareImageLeadArt":null,"shareDek":"\n\n","shareText":null,"shareTitle":"The Fear Tax","editorsNote":null,"leadArt":null,"narratedAudio":null,"hasAudioRights":null,"narratedAudioImage":null,"fbiaUrl":"https://www.theatlantic.com/facebook-instant/article/183266/","canonicalUrl":"https://www.theatlantic.com/daily-dish/archive/2010/08/the-fear-tax/183266/","syndication":"ALL","shareImage2x1":null,"shareImageGift2x1":null,"shareImageGiftSmall":null,"shareImageSmall":null,"channels":[{"slug":"daily-dish","__typename":"Channel"}],"watsonInfo":{"keywords":["Seth Godin","Hat tip","fear tax","reassurance"],"__typename":"WatsonInfo"},"slug":"the-fear-tax","grapeshot":{"segments":["gv_safe","gt_negative","gt_negative_fear","gb_safe","pos_bofa-kwlist","pos_customtopics","pos_goldman_sachs","pos_gucci","pos_israel_conflict","pos_jpmc","pos_lexus_fy23","pos_mastercard","pos_oceangate","pos_safe_core","pos_safe_strict","pos_safety_delta","gs_finance_tax","gs_finance","gs_genres_horror","gs_genres"],"__typename":"Grapeshot"},"tags":[]}}

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